Why should you have a video on your website? Just consider for a moment what you are offering your potential customers. You are giving them so much more than you can give in pictures and text. Having a video on your website helps to engage people, and therefore, it’s good for your search engine optimization.

People will learn more about your company, and they will end up staying on your website longer when you pull them in with a great a video rather than just text. Because the video entertains or engages the audience, that tells Google and the other search engines, “hey there’s something interesting here.”

To learn more please watch the video below. Donna Davis breaks down why video is so important on your website.

If you want to learn more about how search engine optimization works, please watch our video, “How Does Online Video Help Your Search Engine Optimization?”